Marshall McLuhan Quotes

The medium is the message.

We shape our tools and thereafter our tools shape us.

The new electronic interdependence recreates the world in the image of a global village.

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.

In this electronic age we see ourselves being translated more and more into the form of information, moving toward the technological extension of consciousness.

The name of a man is a numbing blow from which he never recovers.

The car has become an article of dress without which we feel uncertain, unclad, and incomplete in the urban compound.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

Politics will eventually be replaced by imagery. The politician will be only too happy to abdicate in favor of his image, because the image will be much more powerful than he could ever be.

A point of view can be a dangerous luxury when substituted for insight and understanding.

The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar.

The medium is the massage. Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments.

I would suggest that the future of religion in front of us is an amateur inventor tinkering in a garage.

Uniform, non-interactive products are the end of non-consumer-aggression patterns.

If it works, it’s obsolete.

Art is anything you can get away with.

The central event of the twentieth century is the overthrow of matter.

Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.

We live mythically and integrally.

Today we have extended our central nervous system in a global embrace, abolishing both space and time as far as our planet is concerned.

The mark of our time is its revulsion against imposed patterns.

The more the data banks record about each one of us, the less we exist.

It’s not the medium, it’s the misuser of the medium.

The wheel is an extension of the foot; the book is an extension of the eye; clothing, an extension of the skin; electric circuitry, an extension of the central nervous system.

All media work us over completely.

I don’t necessarily agree with everything I say.

Art is a product of the technological process.

The art of being wise is knowing what to overlook.

We become what we behold. We shape our tools and then our tools shape us.

The car is an article of dress without which we feel uncertain, unclad, and incomplete.

Art is everything you can get away with.

The content of a medium is like the juicy piece of meat carried by the burglar to distract the watchdog of the mind.

American youth attributes much more importance to arriving at driver’s license age than at voting age.

When any new form comes into the foreground of culture, it creates the greatest possible disturbance.

Television brought the brutality of war into the comfort of the living room. Vietnam was lost in the living rooms of America.

The story of modern culture begins with the loss of the image.

Today, the individual’s understanding between media is definitely shifting and growing, if only on the unconscious level.

The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.

From a practical point of view, a new medium is never an addition to an old one, nor does it leave the old one in peace.

The swimming pool that was so much the setting of Canadian identity and culture is being converted into a mere puddle.

Man becomes, as it were, the sex organs of the machine world.

The specialist is one who never makes small mistakes while moving toward the grand fallacy.

The business of art is no longer the communication of thoughts or feelings which are to be conceptually ordered, but a direct participation in an experience.

We shape our tools, and thereafter our tools shape us.

The more we surround ourselves with technology, the more uncanny our lives become.

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