Jeff Bezos Quotes

Your brand is what people say about you when you’re not in the room.

Life’s too short to hang out with people who aren’t resourceful.

If you never want to be criticized, don’t do anything new.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

The common question that gets asked in business is why? That’s a good question, but an equally valid question is why not?

Your margin is my opportunity.

If you’re not stubborn, you’ll give up on experiments too soon. And if you’re not flexible, you’ll pound your head against the wall and you won’t see a different solution to a problem you’re trying to solve.

We are willing to be misunderstood for long periods of time.

If you double the number of experiments you do per year, you’re going to double your inventiveness.

You can have the best technology, you can have the best business model, but if the storytelling isn’t amazing, it won’t matter.

What’s dangerous is not to evolve.

I’m skeptical of ideology — whether it’s old or new.

It’s not an experiment if you know it’s going to work.

We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and they’re the reason we’re successful: Put the customer first, invent, and be patient.

There are two kinds of failure. The first comes from never trying out your ideas because you are afraid, or because you are waiting for the perfect time. This kind of failure you can never learn from, and such timidity will destroy you.

Jeff Bezos Quotes part 2

Invention is not a lone operation, but a global collaboration.

If you don’t understand the details of your business, you are going to fail.

We innovate by starting with the customer and working backwards.

You don’t want to negotiate the price of simple things you buy every day.

I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.

Cultures aren’t so much planned as they evolve from that early set of people.

In the end, we are our choices.

What we need to do now is to always look into the future.

I believe you have to be willing to be misunderstood if you’re going to innovate.

One of the huge mistakes people make is that they try to force an interest on themselves. You don’t choose your passions; your passions choose you.

I very frequently get the question: ‘What’s going to change in the next 10 years?’ I almost never get the question: ‘What’s not going to change in the next 10 years?’

If you want to be successful in business, do something you’re passionate about.

If you never want to be criticized, for goodness’ sake don’t do anything new.

The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works.

We see our customers as invited guests to a party, and we are the hosts.

Work hard, have fun, and make history.

You have to be willing to be misunderstood for long periods of time.

It’s not an experiment if you know it’s going to work.

Invention requires a long-term willingness to be misunderstood.

We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and they’re the reason we’re successful: Put the customer first, invent, and be patient.

There’s nothing wrong with taking risks, but you have to be careful which risks you take.

People who are right a lot of the time are people who often change their minds.

The common question that gets asked in business is, ‘Why?’ That’s a good question, but an equally valid question is, ‘Why not?’

You can have the best technology, you can have the best business model, but if the storytelling isn’t amazing, it won’t matter.

If you double the number of experiments you do per year, you’re going to double your inventiveness.

If you never want to be criticized, don’t do anything new.

The human brain is an incredible pattern-matching machine.

We innovate by starting with the customer and working backwards.

I don’t think that you can invent on behalf of customers unless you’re willing to think long-term.

Life’s too short to hang out with people who aren’t resourceful.